LP – Pinterest for Podcasters Training

Get your podcast discovered & build an audience in less time.

Get your podcast discovered and build an audience in less time.

Learn the right way to utilize Pinterest to promote your podcast, and you'll start seeing results!

The Pinterest for Podcasters Training focuses on how to bring listeners directly to your podcast episodes, without the continuous cycle of creating content for social media.

For a one-time purchase of $25,
you'll get immediate access to:

      • 4.5 hours of video tutorials all about Pinterest
      • 10 ready-to-edit templates for making pins
      • Podcast Maniac’s 2-Step Method to creating a pin that gets clicks
      • A detailed checklist for creating a podcast-dedicated account on Pinterest

As a BONUS for purchasing, I’ll send you my Podcaster’s Guide to Time Management, another must-have for taking the headache out of podcasting.

The guide includes detailed advice and podcast episode recommendations to help you work smarter, not harder.

Take the Headache Out of Podcast Promotion

Are you struggling to bring new listeners to your podcast? Are you spending hours making Insta stories and TikToks, but your podcast audience stays the same?
 
You’re not alone. With the explosion of the podcast industry over the last few years, it’s more difficult than ever to make your podcast stand out. Especially if you’re an independent podcaster trying to compete with celebrity pods and giant media networks.
 

There’s actually a way to increase your podcast exposure—and downloads—without spending tons of time creating new social media posts. It’s by promoting your podcast on Pinterest.

Pinterest isn’t social media. It’s a way for people to search for, and discover, websites and podcasts that they might not have found otherwise.
 
How do I know all this? Because I’m a Pinterest user, and have been for years, both as a consumer and a creator.  As a creator, I’ve had awesome results promoting my podcast blog on Pinterest.
 
These days, I almost never use Instagram or Facebook to promote my blog. I don’t have to; Pinterest does the work for me. And it can do the work for you, too.
 
That’s why I’ve created this Pinterest for Podcasters Training. I wholeheartedly believe that podcasters like you have a real opportunity to get your podcast in front of new listeners via Pinterest.
 
In the Pinterest for Podcasters Training, I’ll teach you how to get results (new podcast subscribers and increased downloads) through simple visual posts (aka, Pins) on Pinterest.

Ready to Start Getting Getting New Listeners?

Grab the Training for just $25

What's Included:

The training includes 8 videos, in which we’ll cover:

      • Why Pinterest is different from social media
      • Who uses Pinterest & why
      • How to increase your podcast downloads with Pinterest
      • Why you don’t have to worry about followers or Likes
      • What makes a good promotional post (“Pin”) for a podcast
      • Which common mistakes to avoid when making Pins
      • The easy 2-step method for creating an effective Pin
      • Step-by-step profile & account creation for your podcast account on Pinterest

      • Which websites to use to make your Pins

Podcast for Pinterest Training - Watch from any device

You’ll also receive 10 ready-to-edit templates for making Pins.

The templates are a huge time-saver, and they’re great for anyone who considers themselves “design-challenged”. I’ve done the design work for you; you just have to fill in the blanks (there’s a video all about how to do this).

And to help you remember the important steps we’ll cover in the videos, I’ll give you some printable checklists that you can keep handy when setting up your Pinterest account and creating your Pins.

Don't Start Promoting Your Podcast on Pinterest Without This Training!

Anyone can hop on Pinterest and start adding links to their podcast. Lots of podcasters are already doing it. Even Apple is posting about podcasts on Pinterest. And they have the right idea.
 
That’s because Pinterest has millions of users all around the globe. People who are using it to search for information, ideas, tips and tricks. Every month there are an estimated 5 BILLION searches on Pinterest.
 
And a post on Pinterest has a longer lifespan than any other social media platform. In fact, a post on Pinterest can actively be shown to users for months and even YEARS!
 
That’s right, YEARS! (In the training I share an example of my own post that has been bringing people to the Podcast Maniac blog for over 2 years!)
 
So if anyone can do it, why do you need a training about it?
 
The problem is that most podcasters aren’t using Pinterest WELL.
 
I see their posts on Pinterest and I think, “They aren’t doing it right,” or “That could be so much better!”.
 
In truth, there’s no one “right” or “wrong”, but there IS a method for creating a pin that will get people to click over to your podcast.
 
Promoting your podcast on Pinterest requires you to think like a Pinterest user. It’s not enough to just drop a “New episode out now” announcement.
 
In this training, you’ll learn the easy method for turning your podcast content into a visual post that Pinterest will want to show to users, and that users will actually click on.
 
Once you learn this method, you’ll be able to quickly promote each of your podcast episodes on Pinterest, including links to the episode in your podcast feed.

Who Should Take This Training

Brand New Podcasters
If you’re brand new to podcasting, the information in this video training will teach you how to start promoting your podcast on Pinterest from the day you publish your first podcast episode.

Established Podcasters
Even if you’ve already published dozens of podcast episodes, you can start promoting on Pinterest. This training explains why even your oldest episode can get new downloads from a single post on Pinterest.

Purchase Now for just $25

There are no hidden fees and nothing else to buy.

I’ll teach you how to use free online software to create your pins, and how to create free Pinterest posts (no buying ads or “boosting” content)

Why I Made This Training

Because podcasters asked for it. When I conducted an informal survey of independent podcasters, the overwhelming majority said that they wanted to learn to use Pinterest for promoting their podcast.
 
Here are some other reasons why I’ve made this training:
 
  • Tens of thousands of people have discovered my podcast blog via Pinterest
     
  • Using Pinterest is easy and doesn’t require constant updating/new posts to get people’s attention
     
  • For more than 2 years I’ve been asking myself, “Why aren’t more podcasters using Pinterest to promote their shows?”
     
  • Most of the podcasters that I do see on Pinterest aren’t doing it right
     
  • The massive growth of the podcast industry has made it nearly impossible to compete with larger podcasts/networks on social media
There are other courses on the internet that teach Pinterest, but I haven’t found one that focuses on what podcasters need. So I made a solution.
 

Ready to Put the Power of Pinterest to Work for You?

Grab the Training for just $25

Frequently Asked Questions

The training includes about 4.5 hours of video, which will walk you through everything you need to know about Pinterest, how it works, and how you should use it to promote your podcast.
 
You can watch the videos at your own pace, on any device.
 
Once you have watched all of the videos, creating your Pinterest account should only take about 20-25 minutes. After that, you’ll be ready make pin images (using the ready-to-edit templates that I have made for you).
 
Each pin image that you make should only take you about 5-10 minutes (you’ll be making 1 image per episode, so 5-10 minutes every time you make a new podcast episode).
The only thing you’ll need to pay for is the $25.00 training that I have created for you.
 
It is free to access and edit the ready-to-edit templates (using a free account on Canva.com), and Pinterest accounts are also free to use. The training does not encourage you to run ads or spend anything to boost your posts on Pinterest (it’s not necessary!).

Pinterest content is made by its users, so there’s hardly a topic that you can’t promote. 

That said, Pinterest does restrict posts that include hate speech, content that is overtly misrepresenting facts, or overtly sexual (pornographic) material.

You can absolutely post about your politics podcast, but you can’t make posts that appear to be endorsing any particular candidate.

A quick scroll through Pinterest will show you just how many companies—from prestigious universities to car rental companies—are using Pinterest to reach their ideal audience. If they think it’s worth their dollars, you should find it worth your time.

No, Pinterest is not just for women. And it’s not just for finding recipes and pinning cool outfits, either.

According to https://business.pinterest.com/audience/ (June 2023):

  • Women make up more than 60% of Pinterest’s global audience
  • Male Pinners and Gen Z Pinners are up 40% year over year
  • US Millennial Pinners are up 35% year over year
  • 45% of people in the US with a household income over $100K are on Pinterest

“Pinners” are users who are creating or sharing content.

You don’t have to live in the United States to use Pinterest or make Pinterest content. You don’t even have to make your content in English.

According to https://backlinko.com/pinterest-users, Pinterest had 361 million monthly active users based outside of the US in 2022.

The great news is that the method for using Pinterest and making pins is the same no matter which country you’re in, so this training is still totally relevant to you.

You do not need a website for your podcast in order to link your Pinterest posts to your podcast.
 
While I do personally think that there are many benefits to having a dedicated website for your podcast, it’s not necessary to take this training or to get results from promoting on Pinterest.
Absolutely not. Although Pinterest does allow for posts with video, I won’t teach you about that, and I don’t believe that video posts are necessary to get results from using Pinterest.
Absolutely not. I do not teach you about running ads/making any sort of paid promotion in this training, because I don’t believe that it’s necessary to get results on Pinterest.

Since I cannot track your use of this training (whether or not you have watched the videos, or if you have followed the instructions for Pinterest account set-up and making posts), I cannot offer a refund.

There are no guarantees that your podcast subscriber count will skyrocket from using Pinterest. Pinterest is a long-term strategy for getting people to discover your podcast (posts on Pinterest commonly get clicks months and years after you post them).

If you purchase the training, and you have questions about any of the instructions, or you need reassurances that you’re setting things up correctly, I will happily answer questions via email.

Podcast Maniac

More About the Maniac

I’m Nicole (aka, the Podcast Maniac). I’ve been listening to podcasts since 2013, and started writing about them in 2017.

I’ve got a talent for identifying the simple fixes that can help you and your podcast be successful.

I have a B.A. in Business Communications, a certificate in Internet Marketing, and have worked in Marketing for years.